Tuyanto: EMP - A New Media Ecological

ABOUT EMP

Large portal and SNS media are not compensated properly for users who are true owners of information, although they generate tremendous revenue from the contents created by users and personal information.

EMP is a fair ecosystem in which content producers, users, advertisers, developers and service operators all receive fair rewards depending on activity values.

What is EMP?

EMP(Every Media Blockchain Platform) is a media specialized blockchain platform that benefits all participants including Author, Consumer, and Advertiser.

The ecosystem of platform is made up of 3 assets such as EVE which is the fundamental coin, ADD which is used for the value exchange of advertisement and data, and EMP which is needed to move the ecosystem smoothly.

Moreover, EMP is a fair ecosystem in which content producers, users, advertisers, developers and service operators all receive fair rewards depending on activity values.

Why Choose an EMP

In Every Media blockchain Platform, one cannot access distinguishable personal information without a master key and consent to the usage, disposal, and transfer can be controlled by the individual.

Economic inequality due to distribution monopoly
Traditional media business under Attention Economy has faced a stage, where it cannot grow itself.
Distribution of Economic profits for a few of large media firms.
A vicious circle of BAADD Media’s exclusive expansion.

Biased dissemination of information and political abuse
Information is concentrated by traffic that concentrated on a few of large media firms.
Only the information selected for the media is exposed to the user.
Attempt to exploit exposed information.

Personal information leakage
Companies who aim to collect Big data, excessively store and collect personal information.
BAADD Media’s cases of hacking personal information have been continuously found.

Infringement of personal information sovereignty
The media collects personal information that the user does not recognize.
An unexposed business revenue structure for BAADD media’s profit creation.
Using the personal information for the advertiser of BAADD Media to reach their own purposes.

Digital addiction
BAADD Media’s Psychological manipulation for maximizing of advertising impact.
Users’ emotional problem and social problem occur due to the media contents addiction.
EMP Ecosystem

Among the ordinary participants of the platform are:a writer who creates articles and receives a reward from users;
a consumer capable of influencing writers by spreading their content;
An advertiser who provides honest advertising to the target audience.
The main coin of the platform is EVE, which can be exchanged within the platform for EXP or ADD in the ratio 1 to 1.

The second resource is ADD coins that can be obtained by users for their contribution to advertising.

The third asset is the EXP coin - these are coins that give users the right to vote, which at the same time is one of the types of shares.

As part of the ICO, EVE coins will be sold, which can then be exchanged for any other token platform.

Datas and details of ICO The

total developers plan to release 1 billion coins, of which 20 percent will be sold in the period of previous sales and 20 percent in the period of public sales. Pre-sales will be held from 6 August to 6 September of the current year. Public sales will be held from 10 September to 11 December 2018.

The cost of the 1st EVE coin will be $ 0.26.

The distribution of tokens is as follows:

Detail ICO

Token name: Every Media Coin (EVE)

Type: ERC20

Price: 1 EVE = 0.26 USD

Minimum target collection: 30,000,000 USD

Payment method: ETH

Total issued tokens: 1,000,000,000 EVE

ICO will be conducted in pre-sale and main sale phases, and the main sale will be conducted across 2 phases.

Pre-Sale: Begins on August 6, 2018 at 7 pm GMT.

The main sale: September 10, 2018 7:00 pm GMT.

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