Tuyanto: [ Review ICO | EN ] VIDY | Video Layer for Ads

WHAT IS THE VIDY LAYER?

Vidy has invented the first single-page invisible embed layer for video, run on the Ethereum blockchain.Vidy constructs a ledger system that measures how long a user watches an ad thanks to hold tracking technology on its embed layer. Vidy then rewards publishers and users accordingly for holding down on ads with VidyCoins, taken as a fraction of the VidyCoin payout made from advertiser to publisher for that video ad impression.

With just a hold, users can now reveal tiny hyper-relevant videos hidden behind the text of any page on the web, unlocking a whole new dimension to the internet.
The VIDY Ecosystem ?

Publisher / Advertiser Dashboard:

Publishers and advertisers get acccess to a dashboard where they can manage their campaigns and upload their video advertisements. They can adjust live campaigns, view statistics on each campaign and individual video ad’s performance, and see analyrics on users and publishers to evaluate how they are performing and iterate copy and creative accordingly.

Video Ads:

Circular hyper-relevant tiny videos that pop up while holding down on Vidylinks.
Application Layer:

The application layer is the consumer-facing distributor of video ads across the web, encapsulated in an SDK that can be installed with just a tap by any publisher.

Indexed Websites

Vidy indexes hundreds of millions site pages and parses the natural language on screen for matching against the NLP Protocol. This becomes the total available inventory for ad placement on live ad campaigns.

NLP Protocol:

Vidy’s ad placement mechanism is a proprietary open-source NLP protocol that automatically places video ads on a massive scale into the hyper-relevant text of millions of publisher pages.

Consensus Layer:

The consensus layer receives user data along with ad performance information from the data layer and processes it as inputs in the placement-scripts that it runs. This is done in conjunction with decrypting the smart contracts that are handed off for user-data target application.

Data Layer:

The data layer is the foundation of the Vidy Ad distribution platform, concurrently communicating with the application consensus layers, and transparently maintaining all incoming data in the immutable Vidy ledger. The data layer maintains a record of all embed placements, hold times, VidyCoin payouts, VidyCoin staked balances, and all VidyCoin transactions via the application layer’s one-tap purchase modal.
Using Vidy ?

VidyCoin (VIDY) derives its utility in 3 main ways. You earn VIDY every time you hold down on an ad, you use VIDY to make purchases in one tap on ads, and VIDY is required to stake as fuel for all ad campaigns on the platform .
Vidy Distribution ?

Private Sale [COMPLETED]
Dates [ May 1 - June 15 ]
Tokens per ETH > 59,780
Token Price < 0.00001673 ETH

Pre-ICO
Dates
Tokens per ETH 59,780
Token Price: 0.00001673 ETH
ICO
Tokens per ETH 44,861
Token Price: 0.00002229 ETH

Roadmap ?

Q1 2018
Build on 2017 infrastructure
Assemble Advisor Team
Finish the demo product
Prepare for ICO

Q2 2018
Conduct the Vidy ICO
Beta launch platform
Pilot with Publishers
Refine Ad platform

Q3 2018
Expand indexed sites
Unveil OTP in production
Release Control Dashboards
Integrate blockchain pieces

Q4 2018
Launch 10 web hooks
Grow database of Vidys
Acquire 100 top advertisers
Launch user data containers

Q1 2019
Launch V1 of the platform
Index 1 million publisher pages
Release full dashboard
Finalize NLP consensus layer

Q2 2019
Unveil V1 of blockchain
Launch Miner-driven protocol
Index 10 million publisher pages
Expand on all web properties
The Vidy Team ?

The Vidy story begins at Harvard, where Patrick Colangelo founded the company in his dorm room.

Today, Vidy boasts a world-class engineering team based in San Francisco with team members who have previously sold their own companies, amassed 10s of millions of users, patented multi-million dollar inventions, and have enjoyed decades of successes in the software development world.

The Vidy team has been together for years, bonded by mutual admiration, friendship, and ambition to build a platform that can truly change human lives for the better.
The VIDY Bounty program ?